Leading Creative Teams : Management Career Paths for Designers, Developers, and Copywriters.: Management Career Paths for Designers, Developers, and Copywriters. (2017)

• Record Type: Book
• Contents: Chapter 1: Start with a Blank Sheet of Paper -- Chapter 2: Leading a Creative Team -- Chapter 3: Leading an Advertising Creative Team -- Chapter 4: Leading a Design Creative Team -- Chapter 5: Brainstorming -- Chapter 6: Creative Exploration Tools -- Chapter 7: The Art of the Critique -- Chapter 8: The Art of the Pitch -- Chapter 9: The Art of Copywriting -- Chapter 10: The Art of TV and Radio -- Chapter 11: Career Trajectories Toward Creative Management -- Chapter 12: Invest in Your People -- Chapter 13: Don't Just Take It from Me -- Chapter 14: The Final Nutshell.
• Publisher Details: Place of publication not identified : Apress
• Publication Date: 2017
• Extent: 1 online resource
• Subjects: 658.402; Business; Teams in the workplace; BUSINESS & ECONOMICS -- Industrial Management; BUSINESS & ECONOMICS -- Management; BUSINESS & ECONOMICS -- Management Science; BUSINESS & ECONOMICS -- Organizational Behavior; Teams in the workplace; Business and Management; Marketing; Project Management; Careers in Business and Mangagement; Business & Economics -- Careers -- General; Project management; Economics; Management science; Marketing; Project management; Success in business; Business & Economics -- Marketing -- General; Sales & marketing; Electronic books
• Languages: English
• ISBNs: 9781484220566; 1484220560
• Related ISBNs: 9781484220559; 1484220552
• Notes: Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.