Travel marketing, tourism economics and the airline product : an introduction to theory and practice /: an introduction to theory and practice. ([2018])

• Record Type: Book
• Further Information: Note: Mark Anthony Camilleri.
• Authors: Camilleri, Mark Anthony, 1976-
• Contents: Part 1: An Introduction to Travel Marketing -- Part 2: Tourism Economics -- Part 3: The Airline Product.
• Publisher Details: Cham, Switzerland : Springer
• Publication Date: 2018
• Extent: 1 online resource (XXIV, 213 pages), 10 illustrations
• Subjects: 338.4791; Business; Tourism -- Marketing; Tourism; Airlines -- Management; Business; Communication; Management; Marketing; Tourism; Business and Management; Tourism Management; Marketing; Media and Communication; Business & Economics -- Marketing -- General; Social Science -- Media Studies; Sales & marketing; Media studies; Management science; Marketing; Communication; Business & Economics -- Industries -- Hospitality, Travel & Tourism; Service industries
• Languages: English
• ISBNs: 9783319498492; 3319498495
• Related ISBNs: 3319498487; 9783319498485
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.