Retail disruptors : the spectacular rise and impact of the hard discounters /: the spectacular rise and impact of the hard discounters. (2018)

• Record Type: Book
• Further Information: Note: Jan-Benedict Steenkamp, Laurens Sloot.
• Authors: Steenkamp, Jan-Benedict E. M; Sloot, Laurens
• Contents: <ul style='padding-top:0;padding-left:0;list-style:none;'><ul style='padding-top:0;list-style:none;'>Chapter - 01: How hard discounters are disrupting the traditional retail model; Section - PART ONE: Hard discounter strategies; <ul style='padding-top:0;list-style:none;'>Chapter - 02: Understanding the hard discounter business model; Chapter - 03: Strategies of key hard discounters: Aldi, Lidl, Trader Joe’s and DIA; Chapter - 04: Hard discounter success around the world; Chapter - 05: The next frontier – dissecting the US grocery retailscape; Section - PART TWO: Competitive counterstrategies for conventional retailers ; <ul style='padding-top:0;list-style:none;'>Chapter - 06: How are conventional retailers being impacted by discounter entry?; Chapter - 07: How conventional retailers can compete with hard discounters; Chapter - 08: Strategies to reduce procurement costs ; Section - PART THREE: Brand manufacturer strategies versus hard discounters; <ul style='padding-top:0;list-style:none;'>Chapter - 09: Competition – creating winning brand propositions versus private labels; Chapter - 10: Cooperation – producing private labels for hard discounters; Chapter - 11: Co-opetition – generating successful sales in hard discounter stores; Chapter - 12: A look into the future of disruptive retailing
• Edition: 1st
• Publisher Details: London : KoganPage
• Publication Date: 2018
• Extent: 1 online resource
• Subjects: 658.87; Retail trade; Discount houses (Retail trade); Sales management; Commercial products; Competition
• Languages: English
• ISBNs: 9780749483487
• Related ISBNs: 9780749483470
• Notes: Note: Description based on CIP data; resource not viewed.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.