Communicating in digital age corporations. (2016)

• Record Type: Book
• Further Information: Note: Anna Danielewicz-Betz.
• Authors: Danielewicz-Betz, Anna, 1966-
• Contents: Dedication; Acknowledgements; Contents; List of Figures ; List of Tables ; 1: Key Concepts: An€Overview; 1.1 Introduction: Why This Book?; 1.1.1 A Comment on€Terms and€Definitions; 1.1.2 Fuzziness of€Definitions of€Business Discourse; 1.1.3 In the€Book, What Is Meant by a€Company?; 1.1.4 What This Book Is Not; 1.2 Enterprise Software; 1.3 Communication; 1.3.1 Organisational Communication; 1.3.2 Corporate Communication; 1.3.3 Discourse and€Its Relation to€Business Communication; 1.3.3.1 Organisational Discourse; 1.3.3.2 Business Discourse; 1.3.3.3 Corporate Discourse. 1.3.4 Directions of€Business Communication Flow1.4 The Digital Age and€Its Relation to€Business Communication; 1.4.1 Technology-Mediated Communication; 1.4.2 Digital Communication; 1.4.3 Corporations in€the€Digital Age; 1.4.4 Digital Age Companies and€Business Communication; 1.4.4.1 Cloud Computing; 1.4.4.2 Business Mobility and€Communication; 1.4.4.3 IoT, Big Data and€Communication; 1.4.5 Digital Business Models and€Application-Based Communication; 1.5 Globalisation and€Power of€Modern Corporations; 1.5.1 Sociological Perspective on€Globalisation. 1.5.2 Corporate (Political) Power and€Corporate Globalisation1.5.3 Globalisation and€Business Communication; 1.6 Challenges in€Teaching and€Learning (English) Business Communication; 1.7 Conclusion; 2: Enterprise Software or Tools: Terminology and€Communication Processes; 2.1 What Is Enterprise Software?; 2.1.1 Tool Properties; 2.2 Tools and€the€Sales Process; 2.3 Sales Tools and€Communication; 2.3.1 The CRM Tool and€Opportunity Management; 2.4 Tool Communication Flow: The€Discount Approval Process; 2.5 An Exemplary External Communication Tool: The€Customer Service and€Support€Tool. 2.6 Enterprise Software: Selective Research Perspectives2.7 The Enterprise Software Genre of€Communication; 2.8 Conclusion; 3: A Sociological Perspective on€Corporations and€Tool-Mediated Business Communication; 3.1 Introduction; 3.2 Cybernetics, Corporations and€Enterprise Software; 3.2.1 Organisations as€Systems: Structures and€Interrelations; 3.2.2 Transnational Corporations and€Tools as€Cybernetic Systems; 3.2.3 Tools and€Homeostasis: Internal and€External Disturbances; 3.2.4 Tools and€Management; 3.2.5 Enterprise, Entropy and€Tools. 3.2.5.1 Fractal Properties of€the€Corporation and€Enterprise Software3.2.6 Team Syntegrity®, General Cybernetic Modelling and€Enterprise Software; 3.2.6.1 Tools and€Growth: Transformation; 3.2.7 Business Communication: Reduction of€Complexity; 3.3 Luhmann and€Systems Theory as€Applied to€Corporations and€Tools; 3.3.1 Operational Closure and€Self-reference; 3.3.2 Differentiation and€Autopoiesis; 3.3.3 Corporation as€a€Social System: System-ƯEnvironment Boundaries; 3.3.4 Computer-Mediated Communication; 3.3.4.1 Tools Equal Communication.
• Publisher Details: London : Palgrave Macmillan
• Publication Date: 2016
• Extent: 1 online resource
• Subjects: 410; 658.45; Linguistics; Business communication; Public relations; Application software; Philology; Sociolinguistics; Discourse analysis; Communication; LANGUAGE ARTS & DISCIPLINES -- Linguistics -- Historical & Comparative; Application software; Business communication; Communication; Discourse analysis; Linguistics; Philology; Public relations; Sociolinguistics; Language Arts & Disciplines -- Communication Studies; Business & Economics -- Public Relations; Computers -- Data Processing; Language Arts & Disciplines -- Linguistics -- General; Language Arts & Disciplines -- Linguistics -- Pragmatics; Communication studies; Public relations; Public administration; Sociolinguistics; Discourse analysis; Information systems; Language Arts & Disciplines -- General; Literary studies: general; Electronic books
• Languages: English
• ISBNs: 9781137558138
• Related ISBNs: 113755813X; 1137558121; 9781137558121
• Notes: Note: Includes bibliographical references and index.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.