Tourist activities in multimodal texts : an analysis of Croatian and Scottish tourism websites /: an analysis of Croatian and Scottish tourism websites. (2014)

• Record Type: Book
• Further Information: Note: Melani Nekic.
• Authors: Nekic, Melani, 1983-
• Contents: 1. Introduction -- 2. A Multi-Layer Approach to the Website Analysis -- 3. Website Analysis of Layout -- 4. Website Analysis of Meaning-making -- 4.1. Tourist Activities -- 4.2. Walking Activities -- 4.3. Natural Heritage -- 4.4. History and Heritage -- 4.5. Gastronomy -- 5. Conclusion.
• Publisher Details: Houndmills, Basingstoke, Hampshire : Palgrave Macmillan
• Publication Date: 2014
• Extent: 1 online resource
• Subjects: 381/.4591411; Tourism -- Internet marketing -- Case studies; Tourism -- Internet marketing -- Croatia; Tourism -- Internet marketing -- Scotland; Web sites -- Design; BUSINESS & ECONOMICS -- Industries -- Hospitality, Travel & Tourism; LANGUAGE ARTS & DISCIPLINES -- Communication Studies; LANGUAGE ARTS & DISCIPLINES -- Linguistics -- Sociolinguistics; BUSINESS & ECONOMICS -- Commerce; BUSINESS & ECONOMICS -- Marketing -- General; BUSINESS & ECONOMICS -- Sales & Selling -- General; Design; Internet; Marketing; Tourismus; Website; Web sites -- Design; Language Arts & Disciplines -- Linguistics -- General; Language Arts & Disciplines -- Linguistics -- Pragmatics; Sociolinguistics; Discourse analysis; Language: history & general works; Language: reference & general; Service industries; Communication; Sociolinguistics; Discourse analysis; Applied linguistics; Tourism; Social Science -- Media Studies; Media studies; Kroatien; Schottland; Croatia; Scotland; Electronic books; Case studies
• Languages: English
• ISBNs: 9781137397911; 1137397918; 9781349485161; 1349485160
• Related ISBNs: 9781137397904; 113739790X
• Notes: Note: Includes bibliographical references and index.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.