Free : the future of a radical price /: the future of a radical price. (2009)
- Record Type:
- Book
- Title:
- Free : the future of a radical price /: the future of a radical price. (2009)
- Main Title:
- Free : the future of a radical price
- Further Information:
- Note: Chris Anderson.
- Other Names:
- Anderson, Chris, 1961-
- Contents:
- The birth of free -- Free 101 : a short course on a most misunderstood word -- The history of free : zero, lunch, and the enemies of capitalism -- The psychology of free : it feels good : too good? -- Too cheap to matter : the web's lesson : when something halves in price each year, zero is inevitable -- "Information wants to be free" : the history of a phrase that defined the digital age -- Competing with free : Microsoft learned how to do it over decades, but Yahoo had just months -- De-monitization : Google and the birth of a twenty-first-century economic model -- The new media models : free media is nothing new : what is new is the expansion of that model to everything else -- How big is the free economy? : there's more to it than just dollars and cents -- Econ 000 : how a century-old joke became the law of digital economics -- Non-monetary economies : where money doesn't rule, what does? -- Waste is (sometimes) good : the best way to exploit abundance is to relinquish control -- Free world : China and Brazil are the frontiers of free : what can we learn from them? -- Imagining abundance : thought experiments in "post-scarcity" societies, from science fiction to religion -- "You get what you pay for" and other doubts about free -- Coda. Free in a time of economic crisis -- Free rules : the ten principles of abundance thinking -- Freemium tactics -- Fifty business models built on free.
- Publisher Details:
- New York : Hyperion eBook
- Publication Date:
- 2009
- Extent:
- 1 online resource (x, 274 pages), illustrations
- Subjects:
- 658.8/16
BUSINESS & ECONOMICS / General
Free material
Pricing
Marketing
Success in business
BUSINESS & ECONOMICS -- Industrial Management
BUSINESS & ECONOMICS -- Management
BUSINESS & ECONOMICS -- Management Science
BUSINESS & ECONOMICS -- Organizational Behavior
Commerce électronique
Politique de l'entreprise
Innovations technologiques
Marketing
Free material
Marketing
Pricing
Success in business
Informatietechnologie
Technische ontwikkeling
Concurrentie
Prijzen (economie)
Economische verandering
Sociale aspecten
Economische aspecten
Marketing sur Internet
Succès dans les affaires
Electronic Commerce
Geschäftsidee
Gratisangebot
Marketingstrategie
Preisbildung
Preispolitik
Unentgeltlichkeit
Wettbewerbsstrategie
SOCIAL SCIENCE / Popular Culture
Popular culture
Economics
Electronic books
Electronic books - Languages:
- English
- ISBNs:
- 9781401394516
1401394515
9780316373005
0316373001
9781409065739
1409065731 - Related ISBNs:
- 9781401322908
1401322905 - Notes:
- Note: Includes bibliographical references and index.
- Access Rights:
- Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
- Access Usage:
- Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library HMNTS - ELD.DS.212808
- Ingest File:
- 01_143.xml