Food, consumers, and the food industry : catastrophe or opportunity? /: catastrophe or opportunity?. (2000)

• Record Type: Book
• Further Information: Note: Gordon W. Fuller.
• Other Names: Fuller, Gordon W
• Contents: THE PRESENT STATUS; Introduction; A Perspective on Events Leading up to the Present; The Present Status on the Threshold of the Third Millennium; CUSTOMERS, CONSUMERS, AND CONSUMERISM; An Introduction to Change; Getting to Know All the Protagonists; The Impact of Change During the Past Thousand Years; Techniques for Understanding Customers and Consumers; Issues Confounding Knowledge of the Customer/Consumer; MARKETING AND MARKETS; What's in a Name; The Technology of Marketing; Marketing and the Global Village; THE SELLING FIELDS: THE ARENAS FOR MARKETING; Setting the Stage; The Many Selling Arenas; The Varied Marketplaces; The Computer, the Internet, and the Marketplace; Enter: The Electronic Food Marketplace; NUTRITION AND HEALTH; A Growing Concern; The Nutritional Sciences; The Macronutrients; The Micronutrients: Biologically Active Non-nutrients; Challenges for the New Nutrition; Genetics and Nutrition; Medical Foods; The Quest for a Long and Healthy Life; Exploiting the Consumer's Quest; THE CHALLENGE OF EVER NEWER TECHNOLOGIES; An Accelerating Pace of Technological Change; Old Technologies; New Hazards; New Technologies: What Hazards?; FOOD SAFETY, RISK, AND QUALITY; All I Ask of Food is that It Doesn't Harm Me; Major Issues Causing Concern for Food Safety; An Erosion of a Belief in the God of Science and Its Apostles; Summary; LEGISLATIVE DILEMMAS IN THE NEW MILLENNIUM; Here Lay the Dilemma; How the Dilemma for Food Legislators Arose; The Quest for a Safe and Wholesome Food Supply; THE ISSUES; THE PROBLEMS; MAYBE SOME SOLUTIONS; An Age of Technology; The Legacy from the Second Millennium; Fighting the Current: Forces in the Marketplace; The Challenges: A Summary of Confusing Issues
• Publisher Details: Boca Raton, FL : CRC Press
• Publication Date: 2000
• Extent: 1 online resource (295 pages), illustrations
• Subjects: 363.8; Food; Consumer protection; Food industry and trade; Protección del consumidor; Alimentos -- Industria y comercio; SOCIAL SCIENCE -- General; BUSINESS & ECONOMICS -- Infrastructure; Consumer protection; Food; Food industry and trade; Consumer Behavior; Food; Food Industry; Electronic books
• Languages: English
• ISBNs: 1420038753; 9781420038750
• Related ISBNs: 0849323266; 9780849323263
• Notes: Note: Includes bibliographical references (pages 277-285) and index.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.