Marketing channel strategy. (2016)
- Record Type:
- Book
- Title:
- Marketing channel strategy. (2016)
- Main Title:
- Marketing channel strategy
- Further Information:
- Note: Robert W. Palmatier, Louis W. Stern, Adel I. El-Ansary and Erin Anderson.
- Authors:
- Palmatier, Robert W
Stern, Louis W, 1935-
Ansary, Adel I
Anderson, Erin - Edition:
- Eighth edition
- Publisher Details:
- London : Routledge
- Publication Date:
- 2016
- Extent:
- 1 online resource, illustrations
- Subjects:
- 658.87
Marketing channels
Marketing -- Management - Languages:
- English
- ISBNs:
- 9781315506432
9781315506425
9781315506449
9781315506456 - Notes:
- Note: Includes bibliographical references and index.
Note: Description based on CIP data; resource not viewed. - Access Rights:
- Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
- Access Usage:
- Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library HMNTS - ELD.DS.77770
- Ingest File:
- 02_102.xml