Advertising creative : strategy, copy, and design /: strategy, copy, and design. ([2017])

Record Type:: Book
Title:: Advertising creative : strategy, copy, and design /: strategy, copy, and design. ([2017])
Main Title:: Advertising creative : strategy, copy, and design
Further Information:: Note: Tom Altstiel, PKA Marketing, Jean Grow, Marquette University.
Other Names:: Altstiel, Tom
Grow, Jean
Edition:: 4th edition
Publisher Details:: Thousand Oaks : SAGE Publications, Inc
Publication Date:: 2017
Extent:: 1 online resource (488 pages)
Subjects:: 659.1
Advertising
Languages:: English
ISBNs:: 9781506315409
1506315402
Access Rights:: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
Access Usage:: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:: British Library HMNTS - ELD.DS.46567
Ingest File:: 02_075.xml