Deception in the marketplace : the psychology of deceptive persuasion and consumer self-protection /: the psychology of deceptive persuasion and consumer self-protection. (2015)

• Record Type: Book
• Further Information: Note: David M. Boush, Marian Friestad, Peter Wright.
• Authors: Boush, David M; Friestad, Marian; Wright, Peter, 1943-
• Contents: Cover; Half Title; Title; Copyright; Dedication; Contents; Preface; The Authors; 1 Deception in the Marketplace; Deception in the Modern Marketplace; Misleading and Deceptive: Defining Marketplace Deception; Legalistic Definitions; Marketplace Deception Is Persuasion; Deceplions Are Context Bound; A Deception Agent's Definition: It Is Deception if Persuasion Targets Perceive It as Such; Ethics and Morality; Marketplace Deception Is a Special Domain of Societal Deception; A Framework for Examining Marketplace Deception; The Scope of This Book; 2 Theoretical Perspectives on Deceptive Persuasion Deception TheoryPersuasion Theory; Dual-Process Models of Persuasion; Social Influence and Persuasion Tactics; Resistance to Persuasion; The Persuasion Knowledge Model; Metacognition and Deception Protection; Protection Motivation Theory and Regulatory Focus Theory; Aversion to Feeling Duped; 3 Marketplace Deception Tactics I; Overview of Marketplace Deception Strategy; Types of Deception Tactics; Distraction and Camouflage; Corrupted and Subverted Persuasion Tactics; Suppressing Deception-Protection Motivation and Opportunity; The Run-Around; Omissions; 4 Marketplace Deception Tactics II SimulationDeceptive Framings; Impersonation; Language That Misleads and Avoids Responsibility; Exploiting Automatized Inferencing Tendencies; Verbal and Visual Misrepresentation; Exploiting Limited Numeracy, Research, and Statistical Understanding; Rhetorical Deception: Visual and Verbal Figures of Speech; Marketing Bullshit; 5 How Deception-Minded Marketers Think; A Mental Model of a Professional Deception Planner; Social Engineering; The Mind of a Telescammer; Marketing Managers' Deception Decisions; 6 How People Cope With Deceptiveness: Prior Research; Uncertainty and Suspicion Suspicion Effects on Processing of Subsequent Persuasion AttemptsOmissions, Misleading Inferences, and Message Tactics; The Heard-It-Before "Truth Effect"; The Use of Marketplace Persuasion Knowledge; Detecting Deceplions; 7 Marketplace Deception Protection Skills; Deception Protection Skills: Detection, Neutralization, Resistance; Proactive Coping Skills: Preparing for Battle Before It Begins; Resource Management Skills; Marketplace Deception Protection Self-Efficacy; 8 Developing Deception Protection Skills in Adolescence and Adulthood; Growing Up Targeted Children's Beliefs About Television AdvertisingDeveloping Persuasion Knowledge; Developmental Psychology and Theory of Mind; Domain Specific Skills and Cross-Context Transfers; Adolescence and Marketplace Deception-Protection Skills; 9 Teaching Marketplace Deception Protection Skills: Prior Research; Coping With Implied Claims; Coaching Consumers to Detect Omitted Information; Coaching Consumers to Detect and Resist Corrupted Persuasion Tactics; Coaching Adolescents to Cope With Deceptive Alcohol Advertising; Coaching Adolescents to Cope With Deceptive Cigarette Advertising
• Publisher Details: London : Routledge
• Publication Date: 2015
• Extent: 1 online resource
• Subjects: 659.101/9; PSYCHOLOGY / General; Deceptive advertising -- United States; Marketing -- United States; Consumer protection -- United States; Persuasion (Psychology); BUSINESS & ECONOMICS / Advertising & Promotion; Consumer protection; Deceptive advertising; Marketing; Persuasion (Psychology); Marketing - United States; BUSINESS & ECONOMICS / Marketing / General; United States; Electronic books; Electronic books
• Languages: English
• ISBNs: 9781136648687; 1136648682
• Related ISBNs: 9780805860863
• Notes: Note: Includes bibliographical references and indexes.; Note: Online resource; title from PDF title page (EBSCO, viewed January 11, 2016)
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.