Practical text analytics : interpreting text and unstructured data for business intelligence /: interpreting text and unstructured data for business intelligence. (2015)

• Record Type: Book
• Further Information: Note: Steven Struhl.
• Authors: Struhl, Steven M
• Contents: 1 -: Who should read this book? And what do you want to do today?; 2 -: Getting ready: capturing, sorting, sifting, stemming and matching; 3 -: In pictures: Word clouds, wordles and beyond; 4 -: Putting text together: clustering words and documents using words; 5 -: In the mood for sentiment (and counting); 6 -: Predictive models 1: Having words with regressions; 7 -: Predictive models 2: Classifications that grow on trees; 8 -: Predictive models 3: All in the family with Bayes Nets; 9 -: Looking forward and back; A -: Glossary
• Publisher Details: London : Kogan Page
• Publication Date: 2015
• Extent: 1 online resource
• Subjects: 658.802; Marketing -- Statistical methods; Business intelligence -- Statistical methods; COMPUTERS / Database Management / Data Mining; BUSINESS & ECONOMICS / Marketing / General; LANGUAGE ARTS & DISCIPLINES / Communication Studies; Data Analysis: General
• Languages: English
• ISBNs: 9780749474027; 0749474025
• Related ISBNs: 9780749474010
• Notes: Note: Includes bibliographical references and index.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.