Resisting McDonaldization. (1999)

• Record Type: Book
• Further Information: Note: Edited by Barry Smart.
• Other Names: Smart, Barry
• Publisher Details: London Thousand Oaks : Sage
• Publication Date: 1999
• Extent: 1 online resource (x, 261 pages)
• Subjects: 658.8342; Consumer behavior; Franchises (Retail trade); Marketing; Consumption (Economics); Capitalism; Fast food restaurants; Industrial management; Consommateurs -- Comportement; Consommation (Économie politique); Restaurants-minute -- Gestion; Concessions (Commerce de détail) -- Gestion; Société de consommation; BUSINESS & ECONOMICS -- Consumer Behavior; Capitalism; Consumer behavior; Consumption (Economics); Fast food restaurants; Franchises (Retail trade); Industrial management; Marketing; Consumptie; Rationalisering; Sociale verandering; McDonald's Corporation; Invloed; Consommateurs -- Attitudes; Américanisation; Marketing; Concessions (commerce de détail); Consommation; Restauration rapide; Gestion -- Aspect social -- Etats-Unis; Etats-Unis -- Conditions sociales -- 1980- ...; Etats-Unis -- Civilisation -- 1945- ...; Electronic books; Influence
• Languages: English
• ISBNs: 9780857026187; 0857026186; 9781446217627; 1446217620
• Related ISBNs: 0761955178; 9780761955177; 0761955186; 9780761955184
• Notes: Note: Includes bibliographical references (page 255) and index.; Note: Print version record.
• Access Rights: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
• Access Usage: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.