Marketing budgeting : a political and organisational model /: a political and organisational model. (2014)

Record Type:: Book
Title:: Marketing budgeting : a political and organisational model /: a political and organisational model. (2014)
Main Title:: Marketing budgeting : a political and organisational model
Further Information:: Note: Nigel Piercy.
Authors:: Piercy, Nigel
Publisher Details:: London : Routledge
Publication Date:: 2014
Extent:: 1 online resource
Subjects:: 658.8
Marketing -- Management
Marketing -- Finance
Marketing -- Political aspects
Budget in business
Languages:: English
ISBNs:: 9781317652762
9781317652779
9781317652755
Related ISBNs:: 9781138790896
Notes:: Note: Description based on CIP data; item not viewed.
Access Rights:: Legal Deposit; Only available on premises controlled by the deposit library and to one user at any one time; The Legal Deposit Libraries (Non-Print Works) Regulations (UK).
Access Usage:: Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:: British Library HMNTS - ELD.DS.390753
Ingest File:: 02_383.xml