101. Audit and benchmarking of supermarket catalog composition in five countries. Issue 3 (3rd April 2023) Authors: Tan, Pei Jie; Tanusondjaja, Arry; Corsi, Armando; Lockshin, Larry; Villani, Christopher; Bogomolova, Svetlana Journal: International journal of advertising Issue: Volume 42:Issue 3(2023) Page Start: 589 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
102. Augment yourself through virtual mirror: the impact of self-viewing and narcissism on consumer responses. Issue 3 (4th May 2018) Authors: Baek, Tae Hyun; Yoo, Chan Yun; Yoon, Sukki Journal: International journal of advertising Issue: Volume 37:Issue 3(2018) Page Start: 421 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
103. Automatically Detecting Image–Text Mismatch on Instagram with Deep Learning. Issue 1 (9th November 2020) Authors: Ha, Yui; Park, Kunwoo; Kim, Su Jung; Joo, Jungseock; Cha, Meeyoung Journal: Journal of advertising Issue: Volume 50:Issue 1(2021) Page Start: 52 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
104. Awe in Advertising: The Mediating Role of an Abstract Mindset. Issue 1 (1st January 2023) Authors: Septianto, Felix; Seo, Yuri; Li, Loic Pengtao; Shi, Linsong Journal: Journal of advertising Issue: Volume 52:Issue 1(2023) Page Start: 24 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
105. Before–after appeals: a dual-route effect model. Issue 2 (3rd March 2016) Authors: Chang, Chingching Journal: International journal of advertising Issue: Volume 35:Issue 2(2016) Page Start: 301 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
106. Being Accepted or Ostracized: How Social Experience Influences Consumer Responses to Advertisements with Different Regulatory Focus. Issue 3 (26th May 2020) Authors: Wu, Linwan; Dodoo, Naa Amponsah Journal: Journal of advertising Issue: Volume 49:Issue 3(2020) Page Start: 234 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
107. Being funny is not enough: the influence of perceived humor and negative emotional reactions on brand attitudes. Issue 7 (3rd October 2019) Authors: Warren, Caleb; Carter, Erin Percival; McGraw, A. Peter Journal: International journal of advertising Issue: Volume 38:Issue 7(2019) Page Start: 1025 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
108. Being Human: How Anthropomorphic Presentations Can Enhance Advertising Effectiveness. Issue 2 (3rd July 2017) Authors: Hart, Phillip; Royne, Marla B. Journal: Journal of current issues and research in advertising Issue: Volume 38:Issue 2(2017) Page Start: 129 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
109. Best Practices or Advertising Hype? A Content Analysis of Cosmetic Surgery Websites' Procedural, Risk, and Benefit Information. Issue 2 (3rd July 2017) Authors: Goodman, J. Robyn Journal: Journal of current issues and research in advertising Issue: Volume 38:Issue 2(2017) Page Start: 146 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
110. Between Skepticism and Identification: A Systematic Mapping of Adolescents' Persuasion Knowledge of Influencer Marketing. Issue 3 (3rd July 2022) Authors: Borchers, Nils S. Journal: Journal of current issues and research in advertising Issue: Volume 43:Issue 3(2022) Page Start: 274 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗