1. New Research on Designing Elements of an International Marketing Mix. Issue 3 (27th May 2019) Authors: Manrai, Ajay K. Journal: Journal of global marketing Issue: Volume 32:Issue 3(2019) Page Start: 137 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. The Use of Different Endorser Types in Advertising: A Content Analysis of Magazine Advertisements. Issue 3 (27th May 2019) Authors: Schimmelpfennig, Christian Journal: Journal of global marketing Issue: Volume 32:Issue 3(2019) Page Start: 139 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Functional and Social Value of Chinese Brands. Issue 3 (27th May 2019) Authors: Yang, Shuang; Jiménez, Fernando R.; Hadjimarcou, John; Frankwick, Gary L. Journal: Journal of global marketing Issue: Volume 32:Issue 3(2019) Page Start: 200 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Performance of International Retailers: Empirical Evidence of an S-Curve Relationship. Issue 3 (27th May 2019) Authors: Dimitrova, Boryana V.; Kim, Saejoon; Smith, Brent Journal: Journal of global marketing Issue: Volume 32:Issue 3(2019) Page Start: 154 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. The Profile of Research on Exporter–Importer Relationships: A Chronological Analysis. Issue 3 (27th May 2019) Authors: Aykol, Bilge Journal: Journal of global marketing Issue: Volume 32:Issue 3(2019) Page Start: 177 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Are Consumers International? A Study of CSR, Cross-Border Shopping, Commitment and Purchase Intent among Online Consumers. Issue 4 (8th August 2019) Authors: Anastasiadou, Eleni; Lindh, Cecilia; Vasse, Thibault Journal: Journal of global marketing Issue: Volume 32:Issue 4(2019) Page Start: 239 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Consumer Motivation for Reward Pursuit: A Culture-Based and Progress-Based Model of Loyalty Program Effectiveness. Issue 4 (8th August 2019) Authors: Yang, Morgan X.; Chan, Haksin; Yu, Irina Y.; Fock, Henry Journal: Journal of global marketing Issue: Volume 32:Issue 4(2019) Page Start: 255 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. How to make money while you sleep! : a 7-step plan for starting your own profitable online business /: a 7-step plan for starting your own profitable online business. ([2011?]) Authors: McFall, Brett Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Export strategy : markets and competition /: markets and competition. (2014) Authors: Piercy, Nigel Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. New Empirical and Theoretical Insights on Country of Origin Research. Issue 1 (1st January 2020) Authors: Manrai,, Ajay K. Journal: Journal of global marketing Issue: Volume 33:Issue 1(2020) Page Start: 1 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗