1. Ethnic marketing : culturally sensitive theory and practice /: culturally sensitive theory and practice. (2014) Authors: Pires, Guilherme D; Stanton, John L Record Type: Book Extent: 1 online resource, illustrations (black and white) View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Ethnic marketing. (2018) Authors: Stanton, John; Pires, Guilherme D Record Type: Book Extent: 1 online resource View Content: Available online (eLD content is only available in our Reading Rooms) ↗