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- 658.8 330
- Communication in marketing -- Periodicals 330
- Ambient advertising -- perceived surprise -- attention toward advertising -- attitude toward advertising -- attitude toward brand -- purchase intention 2
- Body portrayal -- affect -- social comparison -- attitude toward the ad -- purchase intention -- Truth in Advertising Act 2
- Corporate identity -- sustainable luxury -- corporate social responsibility practices -- ethical luxury -- consumer attitude 2
- Native advertising -- thinking styles -- congruency -- mobile advertising -- mobile application 2
- Social media mavens -- online influencers -- social media metrics -- social commerce-related behaviors -- Pinterest -- knowledge sharing 2
- Advertisement -- brands -- celebrity -- congruence -- endorsement 1
- Advertising (ad) -- advertising music (ad music) -- attitude toward music in ad (Aam) 1
- Advertising -- British Petroleum (BP) -- crisis communication -- Deepwater Horizon -- public relations -- reputation management 1