1. Air passenger's perception toward pre-flight safety briefing videos: Does it matter?. (September 2018) Authors: Lee, Chia-Chen; Wang, Stephen W.; Hsu, Maxwell K.; Jan, Shih-Ming Journal: Journal of air transport management Issue: Volume 72(2018) Page Start: 20 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Airline co-branded credit cards—An application of the theory of planned behavior. (August 2016) Authors: Wang, Stephen W.; Hsu, Maxwell K. Journal: Journal of air transport management Issue: Volume 55(2016) Page Start: 245 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Analysis of consumers' attitudinal and emotional factors on luxury apparel brand purchase intentions. Issue 11 (10th September 2019) Authors: Wang, Stephen W.; Pelton, Lou E.; Hsu, Maxwell K. Journal: Service industries journal Issue: Volume 39:Issue 11/12(2019) Page Start: 836 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Celebrity livery featured aircraft, the Moneki Neko (fortune cat) of airlines. (January 2015) Authors: Wang, Stephen W.; Ngamsiriudom, Waros Journal: Journal of air transport management Issue: Volume 42(2015) Page Start: 110 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Co-branded services: perceived benefits and involvement of co-branded credit cards. Issue 5 (18th June 2018) Authors: Wang, Stephen W.; Farquhar, Jillian Journal: International journal of bank marketing Issue: Volume 36:Issue 5(2018) Page Start: 969 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Co-branded services: perceived benefits and involvement of co-branded credit cards. Issue 5 (4th June 2018) Authors: Wang, Stephen W.; Farquhar, Jillian Journal: International journal of bank marketing Issue: Volume 36:Issue 5(2018) Page Start: 969 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Consumers' attitude of endorser credibility, brand and intention with respect to celebrity endorsement of the airline sector. (May 2017) Authors: Wang, Stephen W.; Kao, Grace Hsiu-Ying; Ngamsiriudom, Waros Journal: Journal of air transport management Issue: Volume 60(2017) Page Start: 10 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Customer centricity and guanxi prevalence as social capital: a study of international business relationships. Issue 8 (1st October 2018) Authors: Scheinbaum, Angeline Close; Wang, Stephen W. Journal: Journal of business & industrial marketing Issue: Volume 33:Issue 8(2018) Page Start: 1209 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Customer centricity and guanxi prevalence as social capital: a study of international business relationships. Issue 8 (25th October 2018) Authors: Scheinbaum, Angeline Close; Wang, Stephen W. Journal: Journal of business & industrial marketing Issue: Volume 33:Issue 8(2018) Page Start: 1209 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Event and city image: the effect on revisit intention. Issue 1 (10th June 2020) Authors: Li, Hui; Lien, Che-Hui; Wang, Stephen W.; Wang, Tien; Dong, Weiwei Journal: Tourism review Issue: Volume 76:Issue 1(2021) Page Start: 212 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗