1. A Decision-Support System application in retail store location model: a case study of hypermarket in emerging markets. (5th April 2011) Authors: Hemalatha, M.; Sridevi, P.; Sivakumar, V.J. Journal: International journal of business and emerging markets Issue: Volume 3:Number 2(2011) Page Start: 158 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. A neural network model for clearance sales outshopping behaviour. (1st January 2011) Authors: Hemalatha, M.; Moorthi, Y.L.R.; Sivakumar, V.J. Journal: International journal of business excellence Issue: Volume 4:Number 3(2011) Page Start: 263 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Adopting analytic hierarchy process to prioritise banks based on CRM effectiveness - the customers perspective. (2017) Authors: Padmavathy, C.; Sivakumar, V.J. Journal: International journal of business innovation and research Issue: Volume 12:Number 1(2017) Page Start: 80 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Exploring the role of experience, experience intensification on autobiographical memory and nostalgia and behavioural intention - a theory driven approach. (6th December 2021) Authors: Sivakumar, V.J.; Rajadurai, B. Issac Johny Journal: International journal of business excellence Issue: Volume 25:Number 2(2021) Page Start: 162 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Impulsiveness and its impact on behavioural intention and use of mobile shopping apps: a mediation model. (8th May 2019) Authors: Chopdar, Prasanta Kr.; Sivakumar, V.J. Journal: International journal of business innovation and research Issue: Volume 19:Number 1(2019) Page Start: 29 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Influence of knowledge management system on customer satisfaction index - an application study of CRM by offering performance enhancement for transmission. Issue 4 (23rd August 2021) Authors: Ramesh, S.; Sivakumar, V.J. Journal: International journal of knowledge management studies Issue: Volume 12:Issue 4(2021) Page Start: 375 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Mobile shopping apps adoption and perceived risks: A cross-country perspective utilizing the Unified Theory of Acceptance and Use of Technology. (September 2018) Authors: Chopdar, Prasanta Kr.; Korfiatis, Nikolaos; Sivakumar, V.J.; Lytras, Miltiades D. Journal: Computers in human behavior Issue: Volume 86(2018) Page Start: 109 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Modelling clearance sales shopping behaviour. (4th August 2010) Authors: Hemalatha, M.; Sivakumar, V.J.; Narayanan, A.G.V. Journal: International journal of business innovation and research Issue: Volume 4:Number 5(2010) Page Start: 451 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Modelling clearance sales store loyalty behaviour of Indian shoppers. (4th January 2010) Authors: Hemalatha, M.; Sivakumar, V.J. Journal: International journal of business excellence Issue: Volume 3:Number 2(2010) Page Start: 206 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Retail event satisfaction measurement model: an Indian context. (21st July 2009) Authors: Hemalatha, M.; Sivakumar, V.J. Journal: International journal of Indian culture and business management Issue: Volume 2:Number 6(2009) Page Start: 654 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗