1. "Not a good look": Impossible Dilemmas for Young Women Negotiating the Culture of Intoxication in the United Kingdom. (1st May 2015) Authors: Bailey, Lin; Griffin, Christine; Shankar, Avi Journal: Substance use & misuse Issue: Volume 50:Number 6(2015) Page Start: 747 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. "What if my mum sees it?": Examination of visible brand interaction in the presence of a wider network. Issue 1 (6th March 2017) Authors: Marder, Ben; Shankar, Avi; Houghton, David; Joinson, Adam Journal: Information technology & people Issue: Volume 30:Issue 1(2017) Page Start: 210 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Changing emotional engagement with running through communal self‐tracking: the implications of 'teleoaffective shaping' for public health. Issue 4 (12th February 2020) Authors: Spotswood, Fiona; Shankar, Avi; Piwek, Lukasz Journal: Sociology of health & illness Issue: Volume 42:Issue 4(2020) Page Start: 772 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Footwear with feeling: a cultural approach to product development. Issue 5 (24th March 2018) Authors: Dixon, Skye-Maree; Shankar, Avi Journal: Journal of marketing management Issue: Volume 34:Issue 5/6(2018) Page Start: 536 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Formalizing consumer tribes: Towards a theorization of consumer-constructed organizations. (December 2018) Authors: Mamali, Elizabeth; Nuttall, Peter; Shankar, Avi Journal: Marketing theory Issue: Volume 18:Number 4(2018) Page Start: 521 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Fresh perspectives on interpretive consumer research. Issue 3 (4th May 2019) Authors: Cova, Bernard; Dalli, Daniele; O'Donohoe, Stephanie; Shankar, Avi Journal: Consumption, markets & culture Issue: Volume 22:Issue 3(2019) Page Start: xi Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. How do I see myself? A systematic review of identities in pro‐environmental behaviour research. Issue 2 (5th January 2020) Authors: Udall, Alina M.; de Groot, Judith I. M.; de Jong, Simon B.; Shankar, Avi Journal: Journal of consumer behaviour Issue: Volume 19:Issue 2(2020) Page Start: 108 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Introduction to the special section: Tribal marketing after Covid. (June 2023) Authors: Coffin, Jack; Cova, Bernard; Shankar, Avi Journal: Marketing theory Issue: Volume 23:Number 2(2023) Page Start: 267 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Rethinking marketplace culture: Play and the context of context. (December 2019) Authors: O'Sullivan, Stephen R.; Shankar, Avi Journal: Marketing theory Issue: Volume 19:Number 4(2019) Page Start: 509 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Strength matters: Self-presentation to the strongest audience rather than lowest common denominator when faced with multiple audiences in social network sites. (August 2016) Authors: Marder, Ben; Joinson, Adam; Shankar, Avi; Thirlaway, Kate Journal: Computers in human behavior Issue: Volume 61(2016) Page Start: 56 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗