Author/Creator: Rod, Michel - British Library Electronic Legal Deposit Catalogue-Journal Issues and Articles Search Results

Author/Creator Rod, Michel

1. A thematic exploration of social media analytics in marketing research and an agenda for future inquiry. (18th August 2021)

Authors:: Wang, Yun; Deng, Qi; Rod, Michel; Ji, Shaobo
Journal:: Journal of strategic marketing
Issue:: Volume 29:Number 6(2021)
Page Start:: 471
Record Type:: Journal Article
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2. Academic Spin Doctoring: The Incommensurability Debate as a Scholarly War Fantasy. Issue 4 (November 2018)

Authors:: Lowe, Sid; Rod, Michel
Journal:: Australasian marketing journal
Issue:: Volume 26:Issue 4(2018)
Page Start:: 307
Record Type:: Journal Article
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3. Academic spin doctoring: The incommensurability debate as a scholarly war fantasy. Issue 4 (November 2018)

Authors:: Lowe, Sid; Rod, Michel
Journal:: Australasian marketing journal
Issue:: Volume 26:Issue 4(2018)
Page Start:: 307
Record Type:: Journal Article
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4. Brand Personalities of Global Wine Exporters: A Collective Reputation Theory Perspective. Issue 1 (2nd January 2018)

Authors:: Rojas-Méndez, José I.; Hine, Michael J.; Rod, Michel
Journal:: Journal of international food & agribusiness marketing
Issue:: Volume 30:Issue 1(2018)
Page Start:: 88
Record Type:: Journal Article
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5. Context into text into context: marketing practice into theory; marketing theory into practice. Issue 7 (5th October 2015)

Authors:: Smith, Terry; Williams, Tom; Lowe, Sid; Rod, Michel; Hwang, Ki-Soon
Journal:: Marketing intelligence & planning
Issue:: Volume 33:Issue 7(2015)
Page Start:: 1027
Record Type:: Journal Article
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6. Context into text into context: marketing practice into theory; marketing theory into practice. Issue 7 (5th October 2015)

Authors:: Smith, Terry; Williams, Tom; Lowe, Sid; Rod, Michel; Hwang, Ki-Soon
Journal:: Marketing intelligence & planning
Issue:: Volume 33:Issue 7(2015)
Page Start:: 1027
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

7. Contextualizing Arab female entrepreneurship in the United Arab Emirates. Issue 5 (20th October 2019)

Authors:: Erogul, Murat Sakir; Rod, Michel; Barragan, Salvador
Journal:: Culture and organization
Issue:: Volume 25:Issue 5(2019)
Page Start:: 317
Record Type:: Journal Article
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8. Conventional and Islamic banking: perspectives from Malaysian Islamic bank managers. (24th March 2015)

Authors:: Rod, Michel; ALHussan, Fawaz Baddar; Beal, Tim
Journal:: International journal of Islamic marketing and branding
Issue:: Volume 1:Number 1(2015)
Page Start:: 36
Record Type:: Journal Article
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9. Coping with stress: A study of retail banking service workers in Russia. (March 2015)

Authors:: Ashill, Nicholas J.; Rod, Michel; Gibbs, Tanya
Journal:: Journal of retailing and consumer services
Issue:: Volume 23(2015)
Page Start:: 58
Record Type:: Journal Article
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10. Customer perceptions of frontline employee service delivery: A study of Russian bank customer satisfaction and behavioural intentions. (May 2016)

Authors:: Rod, Michel; Ashill, Nicholas J.; Gibbs, Tanya
Journal:: Journal of retailing and consumer services
Issue:: Volume 30(2016)
Page Start:: 212
Record Type:: Journal Article
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