1. Forgotten classics. (12th August 2014) Authors: Mark Tadajewski, Professor; J. Shapiro, Stanley Journal: Journal of historical research in marketing Issue: Volume 6:Number 3(2014) Page Start: 440 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Forgotten classics: E.T. Grether's (1966) Marketing and Public Policy. (12th August 2014) Authors: Mark Tadajewski, Professor; Savitt, Ronald Journal: Journal of historical research in marketing Issue: Volume 6:Number 3(2014) Page Start: 430 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Forgotten classics: E.T. Grether's (1966) Marketing and Public Policy. (12th August 2014) Authors: Savitt, Ronald Editors: Mark Tadajewski, Professor Journal: Journal of historical research in marketing Issue: Volume 6:Number 3(2014) Page Start: 430 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Forgotten classics: E.T. Grether's (1966) Marketing and Public Policy. (18th August 2014) Authors: Savitt, Ronald Editors: Mark Tadajewski, Professor Journal: Journal of historical research in marketing Issue: Volume 6:Number 3(2014) Page Start: 430 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Forgotten classics: Marketing in the American Economy by Vaile, Grether and Cox (1952). (12th August 2014) Authors: J. Shapiro, Stanley Editors: Mark Tadajewski, Professor Journal: Journal of historical research in marketing Issue: Volume 6:Number 3(2014) Page Start: 440 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Forgotten classics: Marketing in the American Economy by Vaile, Grether and Cox (1952). (18th August 2014) Authors: Shapiro, Stanley J Editors: Mark Tadajewski, Professor Journal: Journal of historical research in marketing Issue: Volume 6:Number 3(2014) Page Start: 440 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Marketing challenges: a personal history. (12th August 2014) Authors: Mark Tadajewski, Professor; Fuat Firat, A. Journal: Journal of historical research in marketing Issue: Volume 6:Number 3(2014) Page Start: 414 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Marketing challenges: a personal history. (12th August 2014) Authors: Fuat Firat, A. Editors: Mark Tadajewski, Professor Journal: Journal of historical research in marketing Issue: Volume 6:Number 3(2014) Page Start: 414 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Marketing challenges: a personal history. (18th August 2014) Authors: Firat, A. Fuat Editors: Mark Tadajewski, Professor Journal: Journal of historical research in marketing Issue: Volume 6:Number 3(2014) Page Start: 414 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Paradigm debates and marketing theory, thought and practice. (12th August 2014) Authors: Mark Tadajewski, Professor; Tadajewski, Mark Journal: Journal of historical research in marketing Issue: Volume 6:Number 3(2014) Page Start: 303 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗