1. Athlete branding via social media: examining the factors influencing consumer engagement on Instagram. Issue 4 (4th July 2022) Authors: Doyle, Jason P.; Su, Yiran; Kunkel, Thilo Journal: European sport management quarterly Issue: Volume 22:Issue 4(2022) Page Start: 506 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Becoming more than an athlete: developing an athlete's personal brand using strategic philanthropy. Issue 3 (4th May 2022) Authors: Kunkel, Thilo; Doyle, Jason; Na, Sangwon Journal: European sport management quarterly Issue: Volume 22:Issue 3(2022) Page Start: 358 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Beyond brand fit: The influence of brand contribution on the relationship between service brand alliances and their parent brands. (21st May 2019) Authors: Su, Yiran; Kunkel, Thilo Journal: Journal of service management Issue: Volume 30:Number 2(2019) Page Start: 252 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Beyond brand fit: The influence of brand contribution on the relationship between service brand alliances and their parent brands. (3rd June 2019) Authors: Su, Yiran; Kunkel, Thilo Journal: Journal of service management Issue: Volume 30:Number 2(2019) Page Start: 252 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Brand Platform in the Professional Sport Industry: Sustaining Growth Through Innovation by Jingxuan Zheng and Daniel S. Mason. Issue 5 (3rd September 2019) Authors: Kunkel, Thilo Journal: Mass communication & society Issue: Volume 22:Issue 5(2019) Page Start: 689 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Brand Platform in the Professional Sport Industry: Sustaining Growth Through Innovation: Jingxuan Zheng and Daniel S. Mason. Cham, Switzerland: Palgrave Pivot, 2018, xii + 104 pp., ISBN No. 978-3-319-90352-1 (hardcover). Issue 5 (3rd September 2019) Authors: Kunkel, Thilo Journal: Mass communication & society Issue: Volume 22:Issue 5(2019) Page Start: 689 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Built to last: relationship quality management for season ticket holders. Issue 3 (26th May 2020) Authors: Lee, Mi Ae; Kunkel, Thilo; Funk, Daniel C.; Karg, Adam; McDonald, Heath Journal: European sport management quarterly Issue: Volume 20:Issue 3(2020) Page Start: 364 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Built to last: relationship quality management for season ticket holders. Issue 3 (26th May 2020) Authors: Lee, Mi Ae; Kunkel, Thilo; Funk, Daniel C.; Karg, Adam; McDonald, Heath Journal: European sport management quarterly Issue: Volume 20:Issue 3(2020) Page Start: 364 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Challenges to sport development and sport participation from sport managers' perspectives. (2018) Authors: Sotiriadou, Popi; Filo, Kevin; Kunkel, Thilo Journal: International journal of sport management and marketing Issue: Volume 18:Number 4(2018) Page Start: 267 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Do not bet on your favourite football team: the influence of fan identity-based biases and sport context knowledge on game prediction accuracy. Issue 3 (27th May 2019) Authors: Na, Sangwon; Su, Yiran; Kunkel, Thilo Journal: European sport management quarterly Issue: Volume 19:Issue 3(2019) Page Start: 396 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗