1. Level Up! The Role of Progress Feedback Type for Encouraging Intrinsic Motivation and Positive Brand Attitudes in Public versus Private Gaming Contexts. Issue 1 (November 2015) Authors: Siemens, Jennifer Christie; Smith, Scott; Fisher, Dan; Thyroff, Anastasia; Killian, Ginger Journal: Journal of interactive marketing Issue: Volume 32:Issue 1(2015) Page Start: 1 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Level Up! The Role of Progress Feedback Type for Encouraging Intrinsic Motivation and Positive Brand Attitudes in Public versus Private Gaming Contexts. Issue 1 (November 2015) Authors: Siemens, Jennifer Christie; Smith, Scott; Fisher, Dan; Thyroff, Anastasia; Killian, Ginger Journal: Journal of interactive marketing Issue: Volume 32:Issue 1(2015) Page Start: 1 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗