1. Autonomy or Security? Core Value Trade-Offs and Spillovers in Servicescapes for Vulnerable Customers. (February 2022) Authors: Sandberg, Birgitta; Hurmerinta, Leila; Leino, Henna M.; Menzfeld, Mira Other Names: Blocker Christopher P. guest-editor.; Davis Brennan guest-editor.; Anderson Laurel guest-editor. Journal: Journal of service research Issue: Volume 25:Number 1(2022) Page Start: 9 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Balancing service inclusion for primary and secondary customers experiencing vulnerabilities. Issue 6 (4th August 2021) Authors: Leino, Henna M.; Hurmerinta, Leila; Sandberg, Birgitta Journal: Journal of services marketing Issue: Volume 35:Issue 6(2021) Page Start: 692 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Escaping into Sexual Play: A Consumer Experience Perspective. (1st July 2020) Authors: Piha, Samuel; Hurmerinta, Leila; Järvinen, Elina; Räikkönen, Juulia; Sandberg, Birgitta Journal: Leisure sciences Issue: Volume 42:Number 3/4(2020) Page Start: 289 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. From filthy to healthy and beyond: finding the boundaries of taboo destruction in sex toy buying. Issue 13 (2nd September 2018) Authors: Piha, Samuel; Hurmerinta, Leila; Sandberg, Birgitta; Järvinen, Elina Journal: Journal of marketing management Issue: Volume 34:Issue 13/14(2018) Page Start: 1078 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Mismatch, empowerment, fatigue or balance? Four scenarios of physical activity up to 2030 in Finland. (December 2022) Authors: Kiviluoto, Katariina; Tapio, Petri; Ahokas, Ira; Aittasalo, Minna; Kokko, Sami; Vasankari, Tommi; Tuominen, Anu; Paloniemi, Riikka; Sandberg, Birgitta; Hurmerinta, Leila Journal: Futures Issue: Volume 144(2022) Page Start: Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Opening and closing doors: The role of language in international opportunity recognition and exploitation. Issue 6 (December 2015) Authors: Hurmerinta, Leila; Nummela, Niina; Paavilainen-Mäntymäki, Eriikka Journal: International business review Issue: Volume 24:Issue 6(2015:Dec.) Page Start: 1082 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Opening and closing doors: The role of language in international opportunity recognition and exploitation. Issue 6 (December 2015) Authors: Hurmerinta, Leila; Nummela, Niina; Paavilainen-Mäntymäki, Eriikka Journal: International business review Issue: Volume 24:Issue 6(2015:Dec.) Page Start: 1082 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. The interplay between customers' incidental and integral affects in value experience. (December 2022) Authors: Sandberg, Birgitta; Hurmerinta, Leila; Leino, Henna M Journal: Marketing theory Issue: Volume 22:Number 4(2022) Page Start: 519 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗