1. An interdisciplinary Co-authorship networking perspective on AR and human behavior: Taking stock and moving ahead. (June 2023) Authors: Heller, Jonas; Mahr, Dominik; de Ruyter, Ko; Schaap, Eric; Hilken, Tim; Keeling, Debbie I.; Chylinski, Mathew; Flavián, Carlos; Jung, Timothy; Rauschnabel, Philipp A. Journal: Computers in human behavior Issue: Volume 143(2023) Page Start: Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Augmented reality marketing: A technology-enabled approach to situated customer experience. Issue 4 (November 2020) Authors: Chylinski, Mathew; Heller, Jonas; Hilken, Tim; Keeling, Debbie Isobel; Mahr, Dominik; de Ruyter, Ko Journal: Australasian marketing journal Issue: Volume 28:Issue 4(2020) Page Start: 374 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Augmented Reality Marketing: A Technology-Enabled Approach to Situated Customer Experience. Issue 4 (November 2020) Authors: Chylinski, Mathew; Heller, Jonas; Hilken, Tim; Keeling, Debbie Isobel; Mahr, Dominik; de Ruyter, Ko Journal: Australasian marketing journal Issue: Volume 28:Issue 4(2020) Page Start: 374 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Bridging Imagination Gaps on the Path to Purchase with Augmented Reality: Field and Experimental Evidence. Issue 2 (May 2022) Authors: Hilken, Tim; Heller, Jonas; Keeling, Debbie I.; Chylinski, Mathew; Mahr, Dominik; de Ruyter, Ko Journal: Journal of interactive marketing Issue: Volume 57:Issue 2(2022) Page Start: 356 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Climate setting in sourcing teams: Developing a measurement scale for team creativity climate. Issue 3 (September 2016) Authors: Kiratli, Nadine; Rozemeijer, Frank; Hilken, Tim; de Ruyter, Ko; de Jong, Ad Journal: Journal of purchasing and supply management Issue: Volume 22:Issue 3(2016:Sep.) Page Start: 196 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Disrupting marketing realities: A research agenda for investigating the psychological mechanisms of next‐generation experiences with reality‐enhancing technologies. Issue 8 (25th May 2022) Authors: Hilken, Tim; Keeling, Debbie I.; Chylinski, Mathew; de Ruyter, Ko; Golf Papez, Maja; Heller, Jonas; Mahr, Dominik; Alimamy, Saifeddin Journal: Psychology & marketing Issue: Volume 39:Issue 8(2022) Page Start: 1660 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. How to strategically choose or combine augmented and virtual reality for improved online experiential retailing. Issue 3 (4th October 2021) Authors: Hilken, Tim; Chylinski, Mathew; Keeling, Debbie I.; Heller, Jonas; de Ruyter, Ko; Mahr, Dominik Journal: Psychology & marketing Issue: Volume 39:Issue 3(2022) Page Start: 495 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Making omnichannel an augmented reality: the current and future state of the art. Issue 4 (2nd August 2018) Authors: Hilken, Tim; Heller, Jonas; Chylinski, Mathew; Keeling, Debbie Isobel; Mahr, Dominik; de Ruyter, Ko Journal: Journal of research in interactive marketing Issue: Volume 12:Issue 4(2018) Page Start: 509 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Making omnichannel an augmented reality: the current and future state of the art. Issue 4 (8th October 2018) Authors: Hilken, Tim; Heller, Jonas; Chylinski, Mathew; Keeling, Debbie Isobel; Mahr, Dominik; de Ruyter, Ko Journal: Journal of research in interactive marketing Issue: Volume 12:Issue 4(2018) Page Start: 509 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Seeing with the Customer's Eye: Exploring the Challenges and Opportunities of AR Advertising. Issue 2 (14th March 2020) Authors: de Ruyter, Ko; Heller, Jonas; Hilken, Tim; Chylinski, Matthew; Keeling, Debbie I.; Mahr, Dominik Journal: Journal of advertising Issue: Volume 49:Issue 2(2020) Page Start: 109 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗