Record Type: Journal Article / Author/Creator: Heisley, Deborah D. - British Library Electronic Legal Deposit Catalogue-Journal Issues and Articles Search Results

Record Type Journal Article Author/Creator Heisley, Deborah D.

1. Examining scarcity in mobile promotion and purchase intention: the role of location. Issue 1 (2nd January 2022)

Authors:: Sun, Qin; Rajamma, Rajasree K.; Heisley, Deborah D.; Soliman, Mahmoud A.
Journal:: Journal of marketing theory and practice
Issue:: Volume 30:Issue 1(2022)
Page Start:: 1
Record Type:: Journal Article
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2. What are you dieting for? The role of lay theories in dieters' goal setting. Issue 1 (January 2014)

Authors:: Beruchashvili, Mariam; Moisio, Risto; Heisley, Deborah D.
Journal:: Journal of consumer behaviour
Issue:: Volume 13:Issue 1(2014)
Page Start:: 50
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗