Author/Creator: Grohmann, Bianca - British Library Electronic Legal Deposit Catalogue-Journal Issues and Articles Search Results

Author/Creator Grohmann, Bianca

1. A multi-sensory and embodied understanding of wine consumption. (1st October 2020)

Authors:: Joy, Annamma; Charters, Steven; Wang, Jeff Jianfeng; Grohmann, Bianca
Journal:: Journal of wine research
Issue:: Volume 31:Number 4(2020)
Page Start:: 247
Record Type:: Journal Article
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2. Brand authenticity: An integrative framework and measurement scale. Issue 2 (4th December 2014)

Authors:: Morhart, Felicitas; Malär, Lucia; Guèvremont, Amélie; Girardin, Florent; Grohmann, Bianca
Journal:: Journal of consumer psychology
Issue:: Volume 25:Issue 2(2015)
Page Start:: 200
Record Type:: Journal Article
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3. Communicating brand gender through type fonts. Issue 4 (3rd July 2016)

Authors:: Grohmann, Bianca
Journal:: Journal of marketing communications
Issue:: Volume 22:Issue 4(2016)
Page Start:: 403
Record Type:: Journal Article
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4. Communicating Sensory Attributes and Innovation Through Food Product Labeling. Issue 2 (17th February 2016)

Authors:: Lancelot Miltgen, Caroline; Pantin Sohier, Gaëlle; Grohmann, Bianca
Journal:: Journal of food products marketing
Issue:: Volume 22:Issue 2(2016)
Page Start:: 219
Record Type:: Journal Article
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5. Consonants in brand names influence brand gender perceptions. Issue 1 (9th February 2015)

Authors:: Guevremont, Amelie; Grohmann, Bianca
Journal:: European journal of marketing
Issue:: Volume 49:Issue 1/2(2015)
Page Start:: 101
Record Type:: Journal Article
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6. Consonants in brand names influence brand gender perceptions. Issue 1 (9th February 2015)

Authors:: Guevremont, Amelie; Grohmann, Bianca
Journal:: European journal of marketing
Issue:: Volume 49:Issue 1/2(2015)
Page Start:: 101
Record Type:: Journal Article
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7. Consumer power: scale development and validation in consumer–firm relationship. (26th April 2022)

Authors:: Akhavannasab, Sanam; Dantas, Danilo C.; Senecal, Sylvain; Grohmann, Bianca
Journal:: European journal of marketing
Issue:: Volume 56:Number 5(2022)
Page Start:: 1337
Record Type:: Journal Article
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8. Consumers' moral licensing of firms' CSR transgressions. Issue 4 (23rd December 2022)

Authors:: Kliamenakis, Argiro; Grohmann, Bianca; Bodur, Onur
Journal:: Psychology & marketing
Issue:: Volume 40:Issue 4(2023)
Page Start:: 643
Record Type:: Journal Article
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9. Does brand authenticity alleviate the effect of brand scandals?. Issue 4 (July 2018)

Authors:: Guèvremont, Amélie; Grohmann, Bianca
Journal:: Journal of brand management
Issue:: Volume 25:Issue 4(2018)
Page Start:: 322
Record Type:: Journal Article
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10. Ethical attribute and brand concept congruity enhances brand evaluations. (11th December 2019)

Authors:: Tofighi, Maryam; Grohmann, Bianca; Bodur, H. Onur
Journal:: European journal of marketing
Issue:: Volume 54:Number 1(2020)
Page Start:: 79
Record Type:: Journal Article
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