Author/Creator: Ekinci, Yuksel - British Library Electronic Legal Deposit Catalogue-Journal Issues and Articles Search Results

Author/Creator Ekinci, Yuksel

1. A consumer-based brand performance model for assessing brand success. (January 2019)

Authors:: Molinillo, Sebastian; Ekinci, Yuksel; Japutra, Arnold
Journal:: International journal of market research
Issue:: Volume 61:Number 1(2019)
Page Start:: 93
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

2. Antecedents and the mediating effect of customer-restaurant brand identification. Issue 2 (17th February 2020)

Authors:: Han, Sung Ho; Ekinci, Yuksel; Chen, Cheng-Hao Steve; Park, Mi Kyeong
Journal:: Journal of hospitality marketing & management
Issue:: Volume 29:Issue 2(2020)
Page Start:: 202
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

3. Artificial intelligence (AI) in strategic marketing decision-making: a research agenda. Issue 2 (13th April 2020)

Authors:: Stone, Merlin; Aravopoulou, Eleni; Ekinci, Yuksel; Evans, Geraint; Hobbs, Matt; Labib, Ashraf; Laughlin, Paul; Machtynger, Jon; Machtynger, Liz
Journal:: Bottom line
Issue:: Volume 33:Issue 2(2020)
Page Start:: 183
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

4. Artificial intelligence (AI) in strategic marketing decision-making: a research agenda. Issue 2 (21st April 2020)

Authors:: Stone, Merlin; Aravopoulou, Eleni; Ekinci, Yuksel; Evans, Geraint; Hobbs, Matt; Labib, Ashraf; Laughlin, Paul; Machtynger, Jon; Machtynger, Liz
Journal:: Bottom line
Issue:: Volume 33:Issue 2(2020)
Page Start:: 183
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

5. Building brand credibility: The role of involvement, identification, reputation and attachment. (January 2022)

Authors:: Molinillo, Sebastian; Japutra, Arnold; Ekinci, Yuksel
Journal:: Journal of retailing and consumer services
Issue:: Volume 64(2022)
Page Start:
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

6. Consumer engagement in online brand communities: the moderating role of personal values. (19th June 2019)

Authors:: Marbach, Julia; Lages, Cristiana; Nunan, Daniel; Ekinci, Yuksel
Journal:: European journal of marketing
Issue:: Volume 53:Number 9(2019)
Page Start:: 1671
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

7. Consumer engagement in online brand communities: the moderating role of personal values. (9th September 2019)

Authors:: Marbach, Julia; Lages, Cristiana; Nunan, Daniel; Ekinci, Yuksel
Journal:: European journal of marketing
Issue:: Volume 53:Number 9(2019)
Page Start:: 1671
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

8. Consumers' motivations for adopting a vegan diet: A mixed‐methods approach. (23rd September 2021)

Authors:: Ghaffari, Mahsa; Rodrigo, Padmali Gawri Kumari; Ekinci, Yuksel; Pino, Giovanni
Journal:: International journal of consumer studies
Issue:: Volume 46:Number 4(2022)
Page Start:: 1193
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

9. Do online hotel rating schemes influence booking behaviors?. (August 2015)

Authors:: Casaló, Luis V.; Flavián, Carlos; Guinalíu, Miguel; Ekinci, Yuksel
Journal:: International journal of hospitality management
Issue:: Volume 49(2015)
Page Start:: 28
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗

10. Do personality traits predict 'complaining' consumers?. (2016)

Authors:: Ekinci, Yuksel; Calderon, Joana; Siala, Haytham
Journal:: International journal of business environment
Issue:: Volume 8:Number 1(2016)
Page Start:: 32
Record Type:: Journal Article
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗