1. Antecedent consumer factors, consequential branding outcomes and measures of online consumer engagement: current research and future directions. Issue 2 (3rd June 2020) Authors: Vander Shee, Brian A.; Peltier, James; Dahl, Andrew J. Journal: Journal of research in interactive marketing Issue: Volume 14:Issue 2(2020) Page Start: 239 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Antecedent consumer factors, consequential branding outcomes and measures of online consumer engagement: current research and future directions. Issue 2 (4th June 2020) Authors: Peltier, James; Dahl, Andrew J.; VanderShee, Brian Anthony Journal: Journal of research in interactive marketing Issue: Volume 14:Issue 2(2020) Page Start: 239 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Antecedent consumer factors, consequential branding outcomes and measures of online consumer engagement: current research and future directions. Issue 2 (4th June 2020) Authors: Vander Shee, Brian A.; Peltier, James; Dahl, Andrew J. Journal: Journal of research in interactive marketing Issue: Volume 14:Issue 2(2020) Page Start: 239 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Antecedent consumer factors, consequential branding outcomes and measures of online consumer engagement: current research and future directions. Issue 2 (4th June 2020) Authors: Vander Schee, Brian A.; Peltier, James; Dahl, Andrew J. Journal: Journal of research in interactive marketing Issue: Volume 14:Issue 2(2020) Page Start: 239 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Critical Thinking and Reflective Learning in the Marketing Education Literature: A Historical Perspective and Future Research Needs. (August 2018) Authors: Dahl, Andrew J.; Peltier, James W.; Schibrowsky, John A. Journal: Journal of marketing education Issue: Volume 40:Number 2(2018) Page Start: 101 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Development of a Value Co‐Creation Wellness Model: The Role of Physicians and Digital Information Seeking on Health Behaviors and Health Outcomes. Issue 3 (18th January 2018) Authors: Dahl, Andrew J.; Peltier, James W.; Milne, George R. Journal: Journal of consumer affairs Issue: Volume 52:Issue 3(2018) Page Start: 562 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Differential effects of omni-channel touchpoints and digital behaviors on digital natives' social cause engagement. Issue 3 (13th August 2018) Authors: Dahl, Andrew J.; D'Alessandro, Anthony M.; Peltier, James W.; Swan, Eric L. Journal: Journal of research in interactive marketing Issue: Volume 12:Issue 3(2018) Page Start: 258 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Differential effects of omni-channel touchpoints and digital behaviors on digital natives' social cause engagement. Issue 3 (31st May 2018) Authors: Dahl, Andrew J.; D'Alessandro, Anthony M.; Peltier, James W.; Swan, Eric L. Journal: Journal of research in interactive marketing Issue: Volume 12:Issue 3(2018) Page Start: 258 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Digital servitization value co-creation framework for AI services: a research agenda for digital transformation in financial service ecosystems. Issue 2 (11th February 2021) Authors: Manser Payne, Elizabeth H.; Dahl, Andrew J.; Peltier, James Journal: Journal of research in interactive marketing Issue: Volume 15:Issue 2(2021) Page Start: 200 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Health-care marketing in an omni-channel environment: Exploring telemedicine and other digital touchpoints. Issue 4 (14th November 2019) Authors: Swan, Eric L.; Dahl, Andrew J.; Peltier, James W. Journal: Journal of research in interactive marketing Issue: Volume 13:Issue 4(2019) Page Start: 602 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗