1. A Conceptual Model Exploring the Emergence of Consumer Xenocentrism: The Role of Antecedents and Disidentification. Issue 2 (15th March 2023) Authors: Jiang, Chuandi; Christian, Ronald G. Journal: Journal of international consumer marketing Issue: Volume 35:Issue 2(2023) Page Start: 180 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗