Author/Creator: Chang, Yonghwan - British Library Electronic Legal Deposit Catalogue-Journal Issues and Articles Search Results

Author/Creator Chang, Yonghwan

1. Consumers' perceived post purchase risk in luxury services. (February 2017)

Authors:: Chang, Yonghwan; Ko, Yong Jae
Journal:: International journal of hospitality management
Issue:: Volume 61(2017)
Page Start:: 94
Record Type:: Journal Article
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2. Determinants of consumer attitude toward corporate sponsors: A comparison between a profit and nonprofit sport event sponsorship. Issue 2 (9th October 2016)

Authors:: Ko, Yong Jae; Chang, Yonghwan; Park, Chanmin; Herbst, Frikkie
Journal:: Journal of consumer behaviour
Issue:: Volume 16:Issue 2(2017)
Page Start:: 176
Record Type:: Journal Article
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3. Do spectators and competitors accept the use of scoring technology in Taekwondo competitions?. (1st January 2011)

Authors:: Ko, Yong Jae; Cattani, Kevin; Chang, Yonghwan; Hur, Youngjin
Journal:: International journal of sport management and marketing
Issue:: Volume 9:Number 3/4(2011)
Page Start:: 238
Record Type:: Journal Article
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4. Do spectators and competitors accept the use of scoring technology in Taekwondo competitions?. (27th July 2011)

Authors:: Ko, Yong Jae; Cattani, Kevin; Chang, Yonghwan; Hur, Youngjin
Journal:: International journal of sport management and marketing
Issue:: Volume 9:Number 3/4(2011)
Page Start:: 238
Record Type:: Journal Article
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5. How Does the Negative Impact of an Athlete's Reputational Crisis Spill Over to Endorsed and Competing Brands? The Moderating Effects of Consumer Knowledge. (June 2019)

Authors:: Sato, Shintaro; Ko, Yong Jae; Chang, Yonghwan; Kay, Mark
Journal:: Communication & sport
Issue:: Volume 7:Number 3(2019)
Page Start:: 385
Record Type:: Journal Article
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6. Personality determinants of consumption of premium seats in sports stadiums. Issue 8 (12th August 2019)

Authors:: Chang, Yonghwan; Ko, Yong Jae; Jang, Wonseok (Eric)
Journal:: International journal of contemporary hospitality management
Issue:: Volume 31:Issue 8(2019)
Page Start:: 3395
Record Type:: Journal Article
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7. Personality determinants of consumption of premium seats in sports stadiums. Issue 8 (26th June 2019)

Authors:: Chang, Yonghwan; Ko, Yong Jae; Jang, Wonseok (Eric)
Journal:: International journal of contemporary hospitality management
Issue:: Volume 31:Issue 8(2019)
Page Start:: 3395
Record Type:: Journal Article
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8. Reconsidering the Role of Fit in Celebrity Endorsement: Associative‐Propositional Evaluation (APE) Accounts of Endorsement Effectiveness. Issue 9 (10th August 2016)

Authors:: Chang, Yonghwan; Ko, Yong Jae
Journal:: Psychology & marketing
Issue:: Volume 33:Issue 9(2016)
Page Start:: 678
Record Type:: Journal Article
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9. Scarcity Message Effects on Consumption Behavior: Limited Edition Product Considerations. Issue 10 (October 2015)

Authors:: Jang, Wonseok Eric; Ko, Yong Jae; Morris, Jon D.; Chang, Yonghwan
Journal:: Psychology & marketing
Issue:: Volume 32:Issue 10(2015)
Page Start:: 989
Record Type:: Journal Article
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10. Spectators' emotional responses in tweets during the Super Bowl 50 game. Issue 3 (June 2019)

Authors:: Chang, Yonghwan
Journal:: Sport management review
Issue:: Volume 22:Issue 3(2019)
Page Start:: 348
Record Type:: Journal Article
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