1. "How Ad Music Attitude-Based Consumer Segmentation Can Help Advertisers". Issue 5 (19th October 2020) Authors: Raja, Md Washim; Anand, Sandip; Allan, David Journal: Journal of international consumer marketing Issue: Volume 32:Issue 5(2020) Page Start: 383 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
2. Advertising music: an alternative atmospheric stimulus to retail music. Issue 8 (23rd July 2019) Authors: Raja, Md Washim; Anand, Sandip; Allan, David Journal: International journal of retail & distribution management Issue: Volume 47:Issue 8(2019) Page Start: 872 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
3. Alice in Wonderland Syndrome and Charles Bonnet Syndrome: Similar but not so similar!. (June 2019) Authors: Anand, Sandip Journal: Australian and New Zealand journal of psychiatry Issue: Volume 53:Number 6(2019) Page Start: 585 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
4. Assessing the current knowledge, attitude and behaviour of adolescents and young adults living with haemophilia. Issue 2 (5th December 2020) Authors: Mohan, Richa; Radhakrishnan, Nita; Varadarajan, Meera; Anand, Sandip Journal: Haemophilia Issue: Volume 27:Issue 2(2021) Page Start: e180 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
5. Book Review: R.C. Tripathi and Rohit Dwivedi (Eds), Organisational Studies in India. (June 2018) Authors: Anand, Sandip Journal: South Asian journal of human resources management Issue: Volume 5:Number 1(2018:Jun.) Page Start: 122 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
6. Corporate identity, customer orientation and performance of SMEs: Exploring the linkages. Issue 3 (September 2015) Authors: Maurya, Upendra Kumar; Mishra, Prahlad; Anand, Sandip; Kumar, Niraj Journal: IIMB management review Issue: Volume 27:Issue 3(2015:Sep.) Page Start: 159 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
7. Corporate identity, customer orientation and performance of SMEs: Exploring the linkages. Issue 3 (September 2015) Authors: Maurya, Upendra Kumar; Mishra, Prahlad; Anand, Sandip; Kumar, Niraj Journal: IIMB management review Issue: Volume 27:Issue 3(2015:Sep.) Page Start: 159 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
8. Corporate identity, customer orientation, and performance of small and medium enterprises: Exploring the linkages. Issue 3 (September 2015) Authors: Maurya, Upendra; Mishra, Prahlad; Anand, Sandip; Kumar, Niraj Journal: IIMB management review Issue: Volume 27:Issue 3(2015:Sep.) Page Start: 147 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
9. Corporate identity, customer orientation, and performance of small and medium enterprises: Exploring the linkages. Issue 3 (September 2015) Authors: Maurya, Upendra; Mishra, Prahlad; Anand, Sandip; Kumar, Niraj Journal: IIMB management review Issue: Volume 27:Issue 3(2015:Sep.) Page Start: 147 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗
10. Multi-item scale construction to measure consumers' attitude toward advertising music. Issue 3 (2nd April 2020) Authors: Raja, Md Washim; Anand, Sandip; Kumar, Ibha Journal: Journal of marketing communications Issue: Volume 26:Issue 3(2020) Page Start: 314 Record Type: Journal Article View Content: Available online (eLD content is only available in our Reading Rooms) ↗