Cite
HARVARD Citation
Sela, A. et al. (2013). Beating the Market: The Allure of Unintended Value. JMR, Journal of marketing research. pp. 691-705. [Online].
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Sela, A. et al. (2013). Beating the Market: The Allure of Unintended Value. JMR, Journal of marketing research. pp. 691-705. [Online].