Apply Data Mining Technique to E-Business Platform. Issue 1 (February 2020)

• Record Type: Journal Article
• Authors: Guo, Ge; Chen, Zhenzheng
• Is Part Of: IOP conference series. Volume 750:Issue 1(2020)
• Publication Date: 2020-02
• Subjects: Data mining technique -- E-business platform -- Cloud computing; Materials science -- Periodicals; 620.1105
• DOI: 10.1088/1757-899X/750/1/012133
• Languages: English
• ISSNs: 1757-8981

Abstract

Abstract: Network technology continues to advance, cloud computing technology develops the internet provides us with a variety of data services, and the development of online shopping has gradually matured, E-commerce platform has become the most mainstream shopping place now, rich network data provides a lot of useful information for e-commerce, but the current data mining technology of e-commerce platforms is not mature enough, unable to meet the growing demand for online shopping. This article is to solve the problem of how to better apply cloud computing technology and data mining technology to e-commerce platforms, analyzes the current status of data processing in e-commerce platforms, combining the research results of domestic and foreign scholars, combining data mining technology with specific applications in e-commerce platforms, after research analysis, finally summarized the advantages and disadvantages of applying data mining technology to e-commerce platforms, and how to solve the disadvantages, guidance on the application of data mining in e-commerce.