Educating for Children's Health: Lessons Learned on Facilitating Media Literacy & Food Marketing Programming. Issue 3 (May 2023)

• Record Type: Journal Article
• Authors: Truman, Emily; Daroux-Cole, Lisa; Elliott, Charlene
• Is Part Of: Health promotion practice. Volume 24:Issue 3(2023)
• Page Start: 585
• Page End: 587
• Publication Date: 2023-05
• Subjects: children -- health -- food marketing -- food packaging -- media literacy -- critical skills; Health promotion -- Periodicals; Health promotion -- United States -- Periodicals; Health education -- Periodicals; Health education -- United States -- Periodicals; 613
• DOI: 10.1177/15248399211072532
• Languages: English
• ISSNs: 1524-8399

Abstract

Food marketing is currently a multi-billion dollar industry. High levels of child-targeted food marketing, including on food packaging, suggests the need for media literacy skills to navigate persuasive techniques on food products. Evidence-based educational content on the topic of Media Literacy & Food Marketing (MLFM) was developed for children in Grades 3 to 9. This MLFM content has been taught to thousands of Canadian children across Canada, both in-person and virtually. This Practice Note highlights key strategies and lessons from implementing the program, and provides valuable insights into effective methods for empowering children's critical thinking around food promotion.