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HARVARD Citation
Frank, D. et al. (2023). The paradox of technology: Negativity bias in consumer adoption of innovative technologies. Psychology & marketing. 40 (3), pp. 554-566. [Online].
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Frank, D. et al. (2023). The paradox of technology: Negativity bias in consumer adoption of innovative technologies. Psychology & marketing. 40 (3), pp. 554-566. [Online].