Cite
HARVARD Citation
Ingendahl, M. et al. (2023). Brand placements in video games: How local in‐game experiences influence brand attitudes. Psychology & marketing. 40 (2), pp. 274-287. [Online].
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Ingendahl, M. et al. (2023). Brand placements in video games: How local in‐game experiences influence brand attitudes. Psychology & marketing. 40 (2), pp. 274-287. [Online].