Determinants of water conservation practices among opinion leaders: evidence from Kwahu East District, Ghana. Issue 1 (2nd January 2023)

• Record Type: Journal Article
• Authors: Kwakwa, Paul Adjei; Arku, Frank S.; Nanor, Michael Ayertey
• Is Part Of: Development in practice. Volume 33:Issue 1(2023)
• Page Start: 42
• Page End: 58
• Publication Date: 2023-01-02
• Subjects: Social sector -- water and sanitation -- region: Sub-Saharan Africa; Technical assistance -- Developing countries -- Periodicals; Economic assistance -- Developing countries -- Periodicals; Developing countries -- Economic conditions -- Periodicals; 338.91091724
• DOI: 10.1080/09614524.2022.2040956
• Languages: English
• ISSNs: 0961-4524

Abstract

ABSTRACT: This paper assesses the drivers of water conservation practices among opinion leaders in a water-scarce district of Ghana. It was found that the majority of the respondents have a positive attitude towards conservation of water and also felt hurt to see water go to waste. The majority do engage in water conservation practices. Age, environmental concern, income, perceived behaviour control, gender, and emotion were important drivers of water conservation practices. Social norm was found to exert no significant effect on water conservation. Policymakers should involve opinion leaders in the promotion of water conservation behaviour.