Lessons on the Resource-Based View and Generic Competitive Strategies From Kinky Boots: The Musical. (March 2023)

• Record Type: Journal Article
• Authors: Rhew, Nicholas D.; Arendt, Lucy A.
• Is Part Of: Management teaching review. Volume 8:Number 1(2023)
• Page Start: 91
• Page End: 101
• Publication Date: 2023-03
• Subjects: movies -- Kinky Boots -- resource-based view -- generic competitive strategies -- competitive advantage -- diversity and inclusion -- conflict management; Management -- Study and teaching -- Periodicals; Executives -- Training of -- Periodicals; Organizational behavior -- Study and teaching -- Periodicals; 658.007
• DOI: 10.1177/23792981211055404
• Languages: English
• ISSNs: 2379-2981

Abstract

Kinky Boots: The Musical is a filmed version of the London West End production that tells the story of the unlikely collaboration between Charlie Price, inheritor of a struggling family business, and Lola, a high-energy and creative drag performer, who together radically change Price & Son's focus from men's dress shoes to fetish footwear. The musical lends itself well to use in strategic management and organizational behavior courses as a video case or source of video clips. This article explains how strategic management instructors may use the film to discuss sustainable competitive advantage through the resource-based view and generic competitive strategies, while organizational behavior instructors may use the film to illustrate concepts such as managerial roles, diversity, conflict management, and more.