Cite
HARVARD Citation
Pfiffelman, J. et al. (2022). Understanding Personalized Recruitment Ads' Effectiveness: The Role of Personalization Type and Message Involvement. Journal of interactive advertising. 22 (3), pp. 311-326. [Online].
This is an interim version of our Electronic Legal Deposit Catalogue-eJournals and eBooks while we continue to recover from a cyber-attack.
Pfiffelman, J. et al. (2022). Understanding Personalized Recruitment Ads' Effectiveness: The Role of Personalization Type and Message Involvement. Journal of interactive advertising. 22 (3), pp. 311-326. [Online].