Cite
HARVARD Citation
Griffith, D. et al. (2014). A Cross-Cultural Investigation of New Product Strategies for Technological and Design Innovations. Journal of international marketing. 22 (1), pp. 5-20. [Online].
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Griffith, D. et al. (2014). A Cross-Cultural Investigation of New Product Strategies for Technological and Design Innovations. Journal of international marketing. 22 (1), pp. 5-20. [Online].