Cite
HARVARD Citation
Lund, D. et al. (2014). Managing Revenue across Retail Channels: The Interplay of Service Performance and Direct Marketing. Journal of marketing. pp. 99-118. [Online].
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Lund, D. et al. (2014). Managing Revenue across Retail Channels: The Interplay of Service Performance and Direct Marketing. Journal of marketing. pp. 99-118. [Online].