Cite
HARVARD Citation
He, J. et al. (2021). Building the connection between nation and commercial brand: an integrative review and future research directions. International marketing review. 38 (1), pp. 19-35. [Online].
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He, J. et al. (2021). Building the connection between nation and commercial brand: an integrative review and future research directions. International marketing review. 38 (1), pp. 19-35. [Online].