Communicating Research to Non-Researcher Audiences: A Panel Discussion From the National Cancer Institute's Future of Cancer Health Economics Research Conference. Issue 59 (5th July 2022)

• Record Type: Journal Article
• Authors: Chino, Fumiko; Carroll, Aaron; Sanger-Katz, Margot; Dusetzina, Stacie B; Zafar, S Yousuf
• Is Part Of: Journal of the National Cancer Institute. Volume 2022:Issue 59(2022)
• Page Start: 64
• Page End: 67
• Publication Date: 2022-07-05
• Subjects: Cancer -- Periodicals; Cancer -- Congresses; 616.994
• DOI: 10.1093/jncimonographs/lgab021
• Languages: English
• ISSNs: 1052-6773

Abstract

Abstract: With rising health-care costs and increasing patient financial strain, health economics research has never been more relevant to the lay public. This manuscript summarizes the discussion from the "Communicating Health Economics Research to Non-Researcher Audiences" expert panel and highlights the foundations of good health/science communication, distilling your work into a newsworthy headline, and communication concerns in specific scenarios. It also provides "dos and don'ts" for promoting your research to the news media and a list of resources on interacting with the press for further study.