A study of sport event restaurant quality (SeRQ): A case of collegiate football games. Issue 5 (19th October 2020)

• Record Type: Journal Article
• Authors: Kim, Young Hoon; Kim, Dan J.; Suveatwatanakul, Chokechai
• Is Part Of: Journal of convention & event tourism. Volume 21:Issue 5(2020)
• Page Start: 365
• Page End: 386
• Publication Date: 2020-10-19
• Subjects: College football -- dining experience -- DMO -- event management -- sports event; Congresses and conventions -- Periodicals; Exhibitions -- Periodicals; Special events industry -- Periodicals; Hospitality industry -- Periodicals; 338.4791
• DOI: 10.1080/15470148.2020.1768189
• Languages: English
• ISSNs: 1547-0148

Abstract

Abstract: Sports and their related activities have been ascribed into a new category, "sporting event tourism" where the motivation for traveling is to have a special experience through attending sport events. This study aims to propose a theoretical model, empirically validate the proposed sport event restaurant quality (SeRQ) model, and provide practical insight of tourists and their behavior at a sporting event. The findings will help restaurant managers to understand the tourists they serve and improve their performance.