Antecedents of corporate reputation with employees in higher education institutions: a systematic review. Issue 1 (2nd November 2020)

• Record Type: Journal Article
• Authors: Rashid, Sufyan; Mustafa, Hasrina
• Is Part Of: International journal of educational management. Volume 35:Issue 1(2021)
• Page Start: 297
• Page End: 309
• Publication Date: 2020-11-02
• Subjects: Reputation management -- Higher education institutions -- Social capital -- Systematic review -- Employee empowerment -- Corporate social responsibility; School management and organization -- Periodicals; Universities and colleges -- Administration -- Periodicals; 371.2
• DOI: 10.1108/IJEM-06-2020-0310
• Languages: English
• ISSNs: 0951-354X

Abstract

Abstract : Purpose: The purpose of this paper is to provide a systematic review of studies on antecedents of the corporate reputation of higher education institutions (HEIs) from the perspectives of employees Design/methodology/approach: The approach is an examination of previous literature on antecedents of corporate reputation in HEIs, published between 2010 and 2020. Findings: The findings show that general and specific factors of corporate reputation in HEIs are being employed as strategic tools to survive the competitive nature of the higher education landscape. Originality/value: Factors of corporate reputation in HEIs from the perspectives of employees are an understudied area with little academic literature available.