Cite
HARVARD Citation
Jiang, W. et al. (2020). Customer orientation and success in introduction of new products: an empirical study in an emerging economy. Journal of business & industrial marketing. 35 (2), pp. 306-317. [Online].
This is an interim version of our Electronic Legal Deposit Catalogue-eJournals and eBooks while we continue to recover from a cyber-attack.
Jiang, W. et al. (2020). Customer orientation and success in introduction of new products: an empirical study in an emerging economy. Journal of business & industrial marketing. 35 (2), pp. 306-317. [Online].