A Robot, Meteorologist, and Amateur Forecaster Walk into A Bar: Examining Qualitative Responses to A Weather Forecast Delivered via Social Robot. Issue 6 (2nd November 2021)

• Record Type: Journal Article
• Authors: Rainear, Adam M.; Jin, Xianlin; Edwards, Autumn; Edwards, Chad; Spence, Patric R.
• Is Part Of: Communication studies. Volume 72:Issue 6(2021)
• Page Start: 1129
• Page End: 1145
• Publication Date: 2021-11-02
• Subjects: Social robotics -- meteorology -- human-robot interaction -- weather forecasting -- broadcasting -- qualitative research; Communication -- Periodicals; Oratory -- Periodicals; 302.205
• DOI: 10.1080/10510974.2021.2011361
• Languages: English
• ISSNs: 1051-0974

Abstract

ABSTRACT: The current study examines qualitative responses from participants about their opinions on a weather forecast delivered by a professional meteorologist, an amateur meteorologist, and a social robot standing in for a meteorologist. Through thematic analyses, this study identified that people evaluated each weather forecast agent's performance based on two major criteria: message factors and messenger factors. Two themes emerged from the category of message factors: an enjoyable/entertaining experience and commentary on the forecast content and information. Five themes were identified under the category of messenger factors: an expectancy violation or uncertainty which made participants uncomfortable, a distraction to the point it impeded focus on the forecast, vocalization concerns, unprofessional delivery, and commentary on the stimuli being "cute"/perceiving it as a joke. Findings further illustrate the expectancy violation people experienced while encountering a robot and/or amateur forecaster. Such knowledge will contribute to human-machine communication literature and offer pragmatic implications for technology development.