Introduction to the special issue: Consumer experience management and customer journeys in tourism, hospitality and events. (October 2021) - Taheri, Babak
Abstract: This special edition focuses on "Consumer Experience Management and Customer Journeys in Tourism, Hospitality and Events". This introduction considers current topics concerning researchers and practitioners about consumer journeys and experience management and introduces the six papers in the special issue. We would like to thank the authors and reviewers for this special issue. Highlights: To explore studies on consumer experience management and customer journeys in tourism, hospitality and events. Their studies offers several methodological approaches.